Looks good on the shelf. But what about on paper?
We've lined up the facts - Guerlain vs. The 7 Virtues,
scored across what actually matters.
A centuries‑old French luxury house specializing in expertly crafted perfumes with complementary skincare and makeup lines rooted in refined formulations.
A fragrance brand that uses essential oils sourced from communities in post-conflict regions.
Line-by-line comparison across all 15 PPA criteria
Guerlain | The 7 Virtues | |
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🧍 People
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Ingredient Safety ? |
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Labor Practices ? |
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Marketing Integrity ? |
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Social Impact ? |
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Supply Chain Transparency ? |
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🌍 Planet
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Biodiversity Protection ? |
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Chemical Responsibility ? |
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Climate Action ? |
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Packaging Sustainability ? |
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Water Stewardship ? |
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🐾 Animals
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Conservation Support ? |
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Cruelty Free Standards ? |
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Sustainable Sourcing ? |
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Vegan Options ? |
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Wildlife Impact ? |
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Guerlain wins with stronger sustainability practices across multiple categories, leading by 1.1 points overall.
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Analysis based on verified sustainability reports, third-party certifications, and independent documentation as of October 2025.