Which Should You Choose?
Maybelline New York × The Ordinary
Looks good on the shelf. But what about on paper?
We've lined up the facts - Maybelline New York vs. The Ordinary,
scored across what actually matters.
✨ Better Choice
M
Maybelline New York
A mass‑market cosmetics brand known for its diverse and accessible range of makeup essentials infused with on‑trend formulations.
OVERALL SCORE
Industry Average
People
Planet
Animals
Evidence-based analysis across our comprehensive framework
T
The Ordinary
Known for making active ingredients radically accessible, this line strips back skincare to what works, with full transparency and minimal fluff.
OVERALL SCORE
Industry Average
People
Planet
Animals
Evidence-based analysis across our comprehensive framework
Detailed Sustainability Breakdown
Line-by-line comparison across all 15 PPA criteria
| Maybelline New York | The Ordinary | |
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🧍 People
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| Social Impact ? |
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| Supply Chain Transparency ? |
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🌍 Planet
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| Biodiversity Protection ? |
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🐾 Animals
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| Conservation Support ? |
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| Cruelty Free Standards ? |
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| Sustainable Sourcing ? |
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| Vegan Options ? |
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| Wildlife Impact ? |
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Legend:
Strong performance
Moderate performance
Weak performance
Final Results
Maybelline New York edges ahead with slightly better performance in key sustainability areas.
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Brands may not be available from all retailers.